Joseph and Crystal Bogan

In recent years, the restaurant business has undergone a significant change.  An increasing number of restaurateurs are incorporating food trucks into their business plan, and even more restaurant owners are leaning toward food trucks to launch their businesses instead of traditional storefronts.

If you have been in the Nashville area for any period of time, you have probably noticed the surge in eateries on wheels, especially in the downtown area.  These convenient trucks bring tasty eats directly to you.

One of the most popular area food trucks is the easily recognizable black and cream vehicle of The Grilled Cheeserie.  Owners Joseph and Crystal De Luna Bogan opened the Grilled Cheeserie in 2010 and they have not looked back since.

Crystal and Joseph took a simple comfort food and put a unique spin on it through the use of seasonal vegetables, local breads, and artisanal cheeses.  Crystal, a Le Cordon Bleu trained chef, combined her culinary background with Joseph’s music and foodie interests to create the local gem.

As their business grew, they knew it was time to seek out a home base for their restaurant.  Their search led them to the Nashville Business Incubation Center (NBIC).

“We were looking for a place that was more than just a building,” says Crystal.  She continues, “We really liked the guidance that NBIC was going to offer, and the community and other businesses that we would be able to network with.  We also wanted a blank space,” adds Crystal, and NBIC provided them with the blank space that was necessary to create their masterpiece.

As a result of joining the Incubator Program, Crystal and Joseph have been able to build their office and kitchen.

“It’s been a great place for us to be able to train our employees in one location.  The building has enabled us to implement training and consistency much like a restaurant would allow us to do,” explainsCrystal

Because of their innovative business savvy and a keen sense for flavorful combinations, The Grilled Cheeserie quickly increased in notoriety in the Greater Nashville area and beyond.  In 2013, they were featured on Guy Fieri’s Food Network television show, Diners, Drive-Ins, and Dives.  Crystal recalled her experience with the show, “The opportunity came to us a few months before shooting.  Watching it back on TV was a surreal experience.  As an avid Food Network fan, Guy Fieri was such a familiar face that I’m accustomed to seeing on TV, and I couldn’t believe that we were there standing with him recording about our eatery”.

Grilled Cheeserie has made its mark on the national and Nashville food scene, and they are here to stay.  “We are now really thinking about the bigger picture. We want to make the smartest financial decision while considering the growth of our city,” explains Crystal.

We at the NBIC are looking forward to the continued growth and expansion of The Grilled Cheeserie.  We are very excited to see where they go in the near future.  To learn more about The Grilled Cheeserie, visit their website, www.thegrilledcheeserietruck.com , or find them on Facebook.com/TheGrilledCheeserieTruck and Twitter.com/GrlldCheeserie.

 Author: Brittany-Rae Gregory, duGard Ellis PR

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Abigail DaSilva
Abigail DaSilva is the marketing coordinator at NBIC, channeling her passion and creativity to support the organization’s mission of leveling the playing field for entrepreneurs. A proud graduate of Tennessee State University, Abigail holds a degree in design, which fuels her artistic sensibilities and impeccable eye for aesthetics. Before joining NBIC, Abigail embarked on her own entrepreneurial journey alongside her brother, where she spearheaded the sales and marketing efforts of their own venture. This experience honed her skills in strategic promotion, customer engagement, and marketing media. Abigail has played a crucial role in the company, transforming their media marketing strategies, specifically towards a more video-driven approach. Recognizing the power of visual storytelling, she has created compelling content and innovative campaigns that have amplified NBIC’s reach and engagement, strengthening their online presence and impact. Outside of her professional endeavors, Abigail is an avid art buff, frequently visiting museums and exploring immersive experiences that combine technology and creativity. She also has a deep love for travel, shopping, and anything that allows her to utilize her creative mind. With her unwavering commitment and broad range of experience, Abigail is a valuable asset to NBIC. She remains eager to push boundaries, elevate engagement, and empower entrepreneurs through her exceptional marketing expertise.
Anne-Marie Tanner
Anne-Marie Tanner is the Programs Coordinator at NBIC. With a Master’s degree in strategic marketing from Midway University and a Bachelor’s degree in design from University of Kentucky, she brings a unique blend of business experience and creativity to her work. Prior to joining NBIC in March of 2023, Anne-Marie worked as a small business and startup consultant, where she gained valuable experience in guiding entrepreneurs through the challenges and opportunities of launching and growing their businesses. Her expertise in strategic planning and her ability to quickly grasp new concepts makes her a strong asset to the NBIC team. As the Programs Coordinator at NBIC, Anne-Marie manages multiple components, including Foundations, E-Myth, Framework, and Groundwork. Anne-Marie values collaboration and strives to align her work with the vision and expectations of her colleagues. Beyond her professional career, Anne-Marie has a wide range of hobbies and passions. She is an accomplished Olympic weight-lifter. Additionally, with her husband, she started a medical clinic in Martin, TN, a brewery and events center in Paris, TN, and an airbnb property. Their goal is not only to build successful businesses, but also to provide economic stability and job opportunities to as many people as possible. With her extensive background in business, her entrepreneurial spirit, and her commitment to personal growth, Anne-Marie Tanner is an extremely valuable asset to NBIC. Her diverse skill set and positive mindset make her a catalyst for success, both for herself and the new businesses she assists.
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Leroy Cunningham
Leroy Cunningham currently occupies the role of Community and Capacity Building Manager at NBIC. He holds a major degree in Business Administration from Carroll University in Waukesha, Wisconsin, along with minor degrees in Accounting and Economics. Leroy’s prior engagement with business development consulting brings great strength to the NBIC team. He has worked at three of the largest market capitalization companies in the world – Emerson Electric, General Electric, and Berkshire Hathaway. In his current role as the Community and Capacity Building Manager at NBIC, Leroy wears many hats. One of his primary objectives at NBIC is to increase the number of small minority-, women-, and veteran-owned businesses qualified to undertake contracts from prime contractors and government entities. By fostering relationships with community partners and engaging with prime contractors and government entities, Leroy works tirelessly to bridge the gap and provide opportunities for these businesses to flourish. Additionally, Leroy dedicates his time to consulting with business owners, providing them with valuable insights and guidance. By helping businesses at their current stage and empowering them to reach their goals, Leroy greatly contributes to the growth and success of NBIC’s clients. Outside of work, Leroy indulges in his love for reading, sports, and travel. With his vast knowledge, dedication, and passion for community empowerment, Leroy is committed to making a meaningful impact at NBIC. His wealth of certifications and global business experience lends a unique perspective and expertise to NBIC’s initiatives, which will undoubtedly drive the organization forward.
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Over the course of her career, Octavia expanded her skills across account management, operational optimization, and project coordination, gaining cross-industry experience that includes consulting and healthcare. Her transition into consulting in 2021 further honed her ability to streamline logistics and operations for business growth, while her work in healthcare deepened her customer-first approach and adaptability.

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