Last week the Nashville Business Incubation Center hosted Shayna Rattler of Supplier Diversity Academy for a workshop on Conquering the 3 P’s for Sustainable Growth. The attendance varied from entrepreneurs in the startup stages to highly seasoned business owners, yet there was an “aha” moment for everyone. In case you missed it, here are the top takeaways from the workshop.
People: Your business can only rise to the level of your leadership. You have to take the step and invest in employees. Even if you are a new business with limited resources, you can have an employee. Incorporate part time, project based or interns to help delegate the everyday tasks off your list.
Process: Everything that is right or wrong in your business is because of you. There should be a system in place for every task in your business. Every employee should know what you expect of them at all times…even when they are answering the phone. By implementing a standard of operations manual, you will build your business on concrete and not sinking sand.
Profits: There are riches in niches. Too often we confuse the marketplace by marketing all that we can offer the client. The key is to market to the niche. Focus your efforts to marketing to the niche and you will find that the customers are finding you. Once you have developed a relationship with the customer you can start to incorporate the other services that you can provide in order to deepen the relationship.
How will you incorporate these tips to grow your business? Tweet us @nbicbiz and tell us your “aha” moment in business. To learn more about Shayna Rattler and Supplier Diversity Academy, visit http://www.supplierdiversityacademy.com.
From Startup to Standout: How NBIC Helped Luminary Turn Systems into Sustainable Growth
When Celisa Webster first joined the Nashville Business Incubation Center’s (NBIC) Groundwork program in 2020, she didn’t just want to build a cleaning company; she wanted to build a community of excellence. She already had purpose: a passion for excellence, integrity, and community. But what she needed was proof: systems, structure, and measurable growth. Her vision for Luminary Cleaning Services was never just about cleaning spaces; it was about creating opportunities for Nashville residents and modeling what good business looks like when integrity leads the way.
From Small Town Fields to Strong Foundations
Brandon Mason’s construction roots go back to his family’s Kentucky farm, where he learned discipline and labor early. Surrounded by relatives in residential construction, he developed a strong foundation in materials, timelines, and accountability. That hands-on experience led him to earn a Construction Management degree from Western Kentucky University and manage large commercial and infrastructure projects, ranging from $5 million to over $500 million.
In 2019, Brandon launched BCMason Group, focused on industrial and infrastructure projects. While the firm gained a reputation for performance, operational complexity increased with contracts, from estimating and financial controls to project tracking and client communication.
